What is your brand

This is one of those mornings when I feel like I have so many things to say yet I know if I say to much no one will read it. I think I will just implore my thoughts into words and see where it takes us. Don't worry I will not drag it out to long.

What is your brand? Your personal brand, how do you see yourself and how do you THINK others see you? Brand is a term, symbol, or something that offers a distinction or separation of oneself to others. That said a personal brand can be viewed as negative or positive, would you agree. 

I believe that our brand or how we see our distinction is imminently more important than how others see us. I say that because we know ourselves literally inside and out. Others know about us only what we reveal. For others the litmus test is derived from their interactions with us as well as what others say. 

I see, as I know you do too, so many people suffering from low self esteem. There are a magnitude of reasons why this happens. Sad to say when I ask people about their personal brand many view themselves as a cheap version of something more expensive. They see their worth measured in pennies instead of dollars. Obviously I am speaking metaphorically however you get the point. If our brand is our distinction we must take care to protect our label from intruders. We cannot allow people or circumstances to steal the awe and beauty that God created. It might not start out as intentional but others contribute to our self esteem. They can either build it up or tear it down. Keep mind that pertains to us as well. We too can lift up others or tear them to shreds.

In business we trust marketers and smart out of the box thinkers to create a brand that stimulates the senses of the consuming public. The intent is to offer a degree of separation or curiosity that will spark an action to try a particular product. Once a person tries the product then price and quality will dictate if they try it again. That same philosophy pertains to us as humans. We create our brand almost every second of the day. Our hope in this brand is that others will like, trust, and believe us enough to want what we have. The question becomes do we like, trust, and believe enough in who we are to want what we have. That is a powerful question that sums up in short everything I am trying to say. 

We absolutely must see our worth because if we do not we start to discount who we are and ultimately find ourselves on the clearance rack. So many things try to control who we are (brand) and that control is what we allow to set our market price. Just remember in a market driven society a rare product commands the highest price. Thinking in those terms each one of us is RARE beyond measure. As I have said a hundred times we (you) are the greatest miracles in the world. We were created for accomplishment and endowed with the seeds of greatness. Even though your product or brand may get some dents along the way in the end what you believe about yourself will create your worth to the world. Keep in mind an egotistical person stuck on themselves has a low worth to the world around them. The true beauty lies in the heart and soul of the person. We are not clearance items we are one of kind originals. 

peace to you

Dale